All Posts by John Webb

Startup & Tech Events 2015

Startup Events 2017

Keep track of the latest startup events globally The directory below is constantly refreshed with the latest new Tech, Developer and Startup events for 2015; detailing changes as they happen, allowing you to discover what’s going on, when and where – all in one convenient location! JANUARY 4 CES Unveiled Las Vegas – Las Vegas, USA […]

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The Value Proposition Definition

At face value Value Propositions can seem relatively straightforward; yet I’d suggest that this is why in practice they’re often not paid the due attention that they require. In reality, building a meaningful Value Proposition entails structured analysis, focused thinking, and an ongoing commitment. As a starting point, finding an effective Value Proposition definition is […]

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Advantages of the Business Model Canvas

Business Model Canvas

Whether you’re in startup mode or gaining traction, you need real clarity on your business model so you can design your business for success. The Business Model Canvas (BMC) was originally developed by Alex Osterwalder and Yves Pigneur, and presented in their seminal 2010 book ‘Business Model Generation’ as a visual framework for devising, developing […]

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The New Marketing Agenda

New Marketing Agenda

Marketing has changed. Everyone thinks that they can do Marketing. They think it’s easy, just a matter of common sense. We all consume Marketing (or rather what we consider Marketing); we know what we like and what we respond to, hence we believe that we’re experts. But Marketing has changed and has to change…fundamentally. Changing […]

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How to Set a Startup Marketing Budget

How to think about marketing spend One of the most frequent questions that I get asked is when should I start spending money on marketing, and how much? Don’t think that you HAVE to spend, especially when you first start, but don’t fear it if and when you can. All companies that grow like crazy […]

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European Startup Events 2014

JANUARY 10-12  Athens Launch48 Weekend – Athens 14-15  General Assembly Developer Meet & Greet – London 15  3rd OpenStack User Group Nordics Meetup – Stockholm 19-21 DLD14 – Munich 22-25  Bett Powering Learning – London 27-28  Wearable Technologies Conference 2014 Europe – Munich 28  Creative Tech Hub – London 30  City Meets Tech – London

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