Accelerating Growth Through
Teaching marketers and entrepreneurs the most effective action steps to adopt and scale Agile Marketing practices to accelerate growth.
Agile Marketing is a new approach and operating model for marketing made up of a set of lean business practices and methodologies. It collapses up-front planning cycles to optimise the marketing mix across all customer touch points through rapid experimentation, testing and iteration.
"Agility is the new name of the marketing game." Shubu Mitra, Coca-Cola
Faster to Market
Typically, Agile Marketing teams see a
Agile Marketing teams have seen a
in the number of marketing tasks completed.
Agile Marketing departments are
3X more likely
to significantly grow market share.
Source: CMG Partners
Agile Marketing uses data and analytics to continuously identify new opportunities and solutions to problems; with better, quicker decision-making leading to: more flexibility to react to market changes and adjust course; greater innovation and creativity delivering more impactful, relevant and effective campaigns; and overall increased productivity and faster speed-to-market.
Let's get started!
Is Agile Marketing a new concept to you and you want to find out more? Or you're aware of Agile Marketing and want to understand what it is, what it entails, what the benefits are, and where to begin? Then our introductory training workshops give you the background and insights to start your Agile Marketing journey.
Do you want to be more agile in your Marketing but you're unsure how to go about it? You see the benefits, but need support to build agility into your team and operations. Our training, coaching and consulting works with your team to establish Agile Marketing processes and practices that fit your business.
Have you started adopting some Agile practices and now want to build these out across your wider team or organisation? We can act as an experienced guide to help you find the right path as you look to scale your Agile Marketing efforts, leveraging our hands-on practical knowledge and expertise.