ROCKET YOUR MARKETING EFFECTIVENESS IN THE NEXT 90 DAYS
Giving you the most effective steps to adopt and scale your Agile Marketing to accelerate speed, innovation and growth.
Agile Marketing is a new approach and operating model for marketing made up of a set of lean business practices and methodologies. It collapses up-front planning cycles to optimise the marketing mix across all customer touch points through rapid experimentation, testing and iteration.
"Agility is the new name of the marketing game." Shubu Mitra, Coca-Cola
Faster to Market
Typically, Agile Marketing teams see a
Agile Marketing teams have seen a
in the number of marketing tasks completed.
Agile Marketing departments are
3X more likely
to significantly grow market share.
Source: CMG Partners
Agile Marketing uses data and analytics to continuously identify new opportunities and solutions to problems;
with better, quicker decision-making leading to: more flexibility to react to market changes and adjust course to maximise opportunities; greater innovation and creativity delivering more impactful, relevant, and effective campaigns; and overall increased marketing team productivity, engagement, and happiness.
WHERE DO YOU NEED SUPPORT...
Is Agile Marketing a new concept to you and you want to find out more? Or you're aware of Agile Marketing and want to understand what it is, what it entails, what the benefits are, and where to begin? Then our introductory training workshops give you the background and insights to start your Agile Marketing journey.
Do you want to be more agile in your Marketing but you're unsure how to go about it? You see the benefits, but need support to build agility into your team and operations. Our training, coaching and consulting works with your team to establish Agile Marketing processes and practices that fit your business.
Have you started adopting some Agile practices and now want to build these out across your wider team or organisation? We can act as an experienced guide to help you find the right path as you look to scale your Agile Marketing efforts, leveraging our hands-on practical knowledge and expertise.
Agile Marketing isn't a one-size fits all. Every company is different, every brand is different, and every marketing team is different. To be successful with Agile Marketing, and to realise the full benefits that it affords, you need to understand your specific context and then have an Agile approach to adopting Agile. This means don't try to take on everything at once. Use measured steps, test, and iterate once you have insights into what works - and what doesn't - for you.
During this introductory 30-minute call we'll review your business, your processes, and your goals to gain a clear picture of where you're starting from. We'll then help you to see what Agile Marketing can bring to your business, and what steps you should take so you can get up-and-running.
Please note this is not a sales call. The purpose is merely to help you understand what Agile Marketing entails, how you should approach it, and where to start. There's no obligation to continue the conversation or use any of our services. We do this because many people are so impressed and happy, they ask to become a client. If we can help, fantastic! If not, then at least we hope to give you some food-for-thought to take away.
Practitioners, not just theorists.
We don't give you theory. The advice and insights that we provide come from direct, hands-on experience of leading Agile Marketing transformations in numerous businesses. We've been there and done it . We aren't looking at your business from ten-thousand feet; we're there with you in the dirt, getting things done.
Experienced across sectors, company sizes, and structures.
Our knowledge spans a wide range. We've worked in sectors from food to bleeding-edge tech; in businesses from early-stage start-ups to global super brands; across marketing disciplines; in Europe as well as global. We've seen that Agile Marketing is applicable to all, although every deployment is different. Our experience enables us to get up-to-speed quickly and add value from the off.
Tailored to your context and needs.
We've learnt that it's crucial to understand the context before embarking on an Agile Marketing journey: the company, the processes, the technology, the brand, the environment, and especially the people. We don't offer a cookie-cutter approach. Although we have a structured package, the components are tailored to your specific situation based on up-front discussions and investigation.
12 TEMPLATES THAT WILL REVOLUTIONISE YOUR MARKETING
These templates have been used to define, launch, scale and re-ignite brands from the earliest start-ups to global super brands.
Download it now before this page comes down or your competitors get their hands on it.